“Coaching with Boro led to a change in mindset that was subtle but powerful. It turned a task into a possibility, pressure into curiosity. The space created during the session allowed me to reconnect with my own motivation, and that has made all the difference. It was more than just a coaching session — it was a turning point.

I went into the session with a specific topic in mind, thinking, ‘I should do this’. But by the end, that shifted completely — I felt more like, 'I actually want to explore this.' It was a subtle change, but a big one. Instead of feeling uncertainty, I felt curiosity and energy. That one session really helped me see things differently and gave me a fresh sense of motivation.

I came thinking, 'This is something I should probably deal with at some point.' But what I didn’t realize was how much time and energy I was already spending just carrying it around in my head. Talking it through in a safe space helped me to finally hear my thoughts. Instead of overthinking or avoiding it, I could finally move forward with clarity. Should have done it earlier.”

Bojana, Strategic Account Manager

“When I found myself at a major crossroads in my career, I was feeling overwhelmed and unsure about which direction to take. That's when I turned to Alex. His clarity, deep listening, and strategic thinking made an immediate impact on me.

Alex didn't just give me advice—he asked the right questions that helped me find my own clarity and confidence. His coaching helped me make a career decision that I feel truly aligned with.

I’m deeply grateful for his support during that time, and I wouldn’t hesitate to recommend Alex to anyone who’s facing a big decision or looking to grow as a professional. He has a rare gift, and I’m so glad I got to benefit from it.”

Jagoda, Senior Clinical Safety Officer

“Working with Aleksandar Boro as my career coach has been a transformative experience. He helped me break out of a limited mindset and guided me toward a completely new perspective on job opportunities. Aleksandar took the time to truly understand my individual needs and tailored his approach in a way that made me feel supported, understood, and empowered.

What stood out most was how approachable and easy to talk to he is. His thoughtful guidance and clear insights helped me build confidence I never had before. Thanks to Aleksandar, I now see possibilities where I once saw barriers, and I feel truly equipped to take the next step in my career.

I’m deeply grateful for his support and would highly recommend his coaching to anyone seeking clarity, confidence, and real progress in their professional journey.”

Yeseul, Head of International Marketing and Sales

“I highly recommend Dr. Boro as a career coach. He was recommended to me by a friend, and although this wasn’t my first experience working with a coach, it was definitely the most successful one. He has a very methodical approach and exceptionally valuable insight into the Swiss market as well as the global industry landscape.

As an R&D scientist and engineer looking for a career change, I needed clarity on my options. He helped me understand the different industries and roles that could benefit from my background, even those outside my current field.

Most importantly, he supported me throughout my interview processes by helping me structure my narrative and define a concrete negotiation strategy. Beyond offering general advice, he provided actionable feedback and tools that I know I’ll be able to use throughout my career.

His guidance directly contributed to me receiving two job offers with competitive salaries and strong benefits.”

Aurélia, R&D Scientist and Project Leader

“I contacted Alex to seek advice on negotiating compensation after receiving a job offer. First, of all, I am very grateful to Alex for the speed with which he organized our meeting, this was essential, as I needed to respond to the company promptly.

Alex supported me in negotiating an increase in my compensation. He took the time to carefully understand my situation, asking thoughtful and clarifying questions throughout our discussion. He then helped me define the right tone for my response and provided precise guidance on phrasing.

Based on my notes from our meeting, I drafted an email to the company, and ultimately, they agreed to all of my conditions.

Alex is highly professional and knowledgeable, and I would confidently recommend him to anyone seeking career-related advice.”

Fedor, R&D Scientist